Privacy Policy

Last updated: April 12, 2026

1. Introduction

Bruster's of La Cañada ("we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you use our online ordering service.

2. Information We Collect

When you place an order, we may collect the following:

  • Name— to identify your order
  • Phone number— to notify you when your counter pickup order is ready (only collected if you choose counter pickup)
  • Location data— GPS coordinates (only if you choose to share your location for curbside delivery) or a description of your vehicle
  • Payment information— processed securely by our payment provider, Square. We do not store your credit card number on our servers.
  • Order details— items ordered, order total, and order status

3. How We Use Your Information

We use your information to:

  • Process and fulfill your order
  • Send you a one-time SMS notification when your order is ready (counter pickup only)
  • Locate your vehicle for curbside delivery
  • Improve our service and menu offerings
  • Comply with legal obligations

4. Third-Party Services

We use the following third-party services to operate our ordering platform:

  • Square— for secure payment processing. Square's privacy policy is available at squareup.com/legal/privacy
  • PostHog— for anonymous usage analytics to understand how customers use our ordering platform. No personally identifiable information is shared with PostHog.
  • Vercel— for hosting our website
  • Neon— for secure database hosting

5. SMS Communications

If you choose counter pickup and provide your phone number, you consent to receive a one-time SMS message notifying you that your order is ready. We will not use your phone number for marketing or any other purpose. Standard messaging rates may apply. You can decline SMS notifications by choosing curbside delivery instead.

6. Cookies & Analytics

Our website uses cookies and local storage to maintain your shopping cart between sessions. We also use PostHog for anonymous analytics to understand usage patterns and improve our service. You can disable cookies in your browser settings, but this may affect cart functionality.

7. Data Retention

Order data is retained for business record-keeping and may be required for tax and legal purposes. Location data (GPS coordinates) is stored only as part of the order record and is not used beyond fulfilling your delivery. We do not sell your personal information to third parties.

8. Your Rights (California Residents)

Under the California Consumer Privacy Act (CCPA), California residents have the right to:

  • Know what personal information we collect and how it is used
  • Request deletion of your personal information
  • Opt out of the sale of personal information (we do not sell your data)
  • Not be discriminated against for exercising these rights

To exercise these rights, please contact us at our La Cañada Flintridge location during business hours.

9. Data Security

We take reasonable measures to protect your information. Payment data is handled entirely by Square using industry-standard encryption. Our database is hosted securely with encrypted connections. However, no method of transmission over the internet is 100% secure.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date. Your continued use of our service constitutes acceptance of the updated policy.

11. Contact Us

If you have questions or concerns about this Privacy Policy or your personal data, please contact us at our La Cañada Flintridge location during business hours.